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Wait to Wash
The last thing you want to do is leave the salon and then go home and wash your hair, as you risk the possibility of losing a ton of the color you just had put in. “Naturally your cuticle will seal itself within 48-72 hours. I generally advise my clients to wait at least two full days, three when possible. This will guarantee the longest-lasting color,” suggests Dickie. This holds true for applying heat, as well. “If you’re prone to color fading fast, I recommend waiting 48-72 hours. Always use a heat protectant even when air drying as it can add UV protection too,” recommends Valdez.
If you waited the appropriate amount of time to wash your hair but still notice a huge fade upon washing, Dickie says you should tell your colorist ASAP. “I also advise my clients to never hesitate to let me know if they experience a noticeable difference in their tone within the first two shampoos,” he says, adding that “this is a balance of science and art, and sometimes every contributing factor is not on our side. Fading happens, and it’s okay to address it with your colorist.”